Notes on data processing in connection with Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the person responsible for data processing on this website is located outside the European Economic Area or Switzerland, then Google Analytics data processing is carried out by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as "Google".
Google Analytics uses so-called "cookies", text files which are stored on the computer of the site visitor and which enable an analysis of the use of the website by the site visitor. The information generated by the cookie about the use of this website by the site visitor (including the shortened IP address) is usually transmitted to a Google server and stored there.
Google Analytics is only used with the extension "_anonymizeIp()" on this website. This extension ensures anonymization of the IP address by shortening it and excludes direct personal reference. As a result of the extension, Google's IP address will be shortened beforehand within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. The IP address transmitted by the relevant browser as part of Google Analytics will not be merged with other Google data.
On behalf of the site operator, Google will use the information collected to evaluate the use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the site operator (Art. 6 Para. 1 lit. f GDPR). The legitimate interest in data processing lies in optimizing this website, analyzing how the website is used and adapting the content. The interests of the users are adequately safeguarded by the pseudonymization.
Google LLC. is certified according to the so-called Privacy Shield (list entry here ) and guarantees an appropriate level of data protection on this basis. The data sent and linked to cookies, user IDs (e.g. user ID) or advertising IDs are automatically deleted after 50 months. Data that has reached the end of its retention period is automatically deleted once a month.
The collection by Google Analytics can be prevented by the site visitor adjusting the cookie settings for this website. The collection and storage of the IP address and the data generated by cookies can also be objected to at any time with effect for the future. The corresponding browser plugin can be downloaded and installed from the following link: https: .
The site visitor can prevent the recording by Google Analytics on this website by clicking on the following link . An opt-out cookie is set, which prevents the future collection of data when visiting this website.
Further information on the use of data by Google, setting and objection options can be found in Google's data protection declaration ( https: ) and in the settings for the display of advertisements by Google ( https: ).
What are cookies?
Cookies are small text files that are stored by the web browser on the user's end device to store certain information. The next time you visit our website with the same device, the information stored in cookies is sent back to our website (“First Party Cookie”) or another website to which the cookie belongs (“Third Party Cookie”).
Through the information stored in the cookie and sent back, the respective website recognizes that the user has already accessed and visited it with the web browser of his end device. We use this information to be able to optimally display the website to the user according to his preferences.
However, only the cookie itself is identified on the end device. Any further storage of personal data will only take place if the user gives us his express consent or if this storage is absolutely necessary in order to be able to use the service offered and called up.
The user can adjust his cookie settings individually at any time, for example by activating or deactivating individual cookie categories.
How the user can deactivate or delete cookies in general (including the absolutely necessary cookies) in his browser is described under the point "Deactivation or deletion of all cookies".
Categories of cookies used
Depending on their purpose and function, we divide the cookies used by the website into the following categories:
Strictly Necessary Cookies;
Marketing / third party / consent cookies
Strictly Necessary Cookies
Strictly necessary cookies ensure that this website or the service works properly. This means that without these cookies, this website or the service cannot be used as intended. This type of cookies is only used by the operator of the website (first party cookies) and any information stored in the cookies is only sent to this website.
The following absolutely necessary cookies are used on our website:
NamePurposeLaufzeitckies_functionalOpt-out for functional cookies1 yearckies_performanceOpt-out for performance cookies1 yearckies_marketingOpt-out for marketing/third party/cookies requiring consent1 year
Strictly necessary cookies cannot be deactivated or activated individually. The user has the option at any time to adjust his cookie settings or to generally deactivate cookies in his browser (see point "Deactivation or deletion of all cookies").
Functional cookies enable this website to store information such as B. the user name or the language selection, and to offer the user improved and personalized functions based on this. These cookies only collect and store anonymous information.
The user can object to the use of functional cookies at any time by adjusting their cookie settings accordingly.
Performance cookies collect information about how our websites are used in order to improve their attractiveness, content and functionality. These cookies help us, for example, to determine whether and which sub-pages of our website are visited and what content users are particularly interested in. We record the number of hits on a page, the number of sub-pages viewed, the time spent on our website, the order of the pages visited, which search terms led our users to us, the country, region and, if applicable, the city from which the Access takes place, as well as the proportion of mobile devices that access our websites. The IP address of a computer transmitted for technical reasons is automatically anonymized and does not allow us to draw any conclusions about the individual user.
The user of the website can object to the use of performance cookies at any time by adjusting their cookie settings accordingly.
Marketing/Third Party Cookies
Marketing / third party / consent cookies come from external advertising companies, among others, and are used to collect information about the websites visited by the user, e.g. B. to create target group-oriented advertising for the user.
The user can object to the use of marketing cookies at any time by adjusting their cookie settings accordingly.
Disabling or deleting all cookies